One You Lincolnshire Drink Less Workbook
Project Overview
Industry: Health & Wellbeing
Work / Project Type: In-house: One You Lincolnshire
Tools Used: InDesign, Illustrator
Timeline: One month
The Team: Graphic Designer
Work / Project Type: In-house: One You Lincolnshire
Tools Used: InDesign, Illustrator
Timeline: One month
The Team: Graphic Designer
Introduction
One You Lincolnshire, an organization dedicated to promoting healthier lifestyles, approached me with the task of designing a Drink Less Workbook. This resource aims to help individuals track their alcohol intake and support them in making positive changes to reduce their consumption.
Project Scope
I was responsible for designing and creating the entire workbook from scratch, ensuring it was not only visually engaging but also functional and easy to use. The booklet needed to be clear, accessible, and aligned with One You Lincolnshire’s branding and messaging.
Challenges & Solutions
Engagement & Usability: The workbook needed to be inviting while maintaining a professional and informative tone. I used a clean layout with well-structured sections, incorporating infographics, tables, and interactive elements to encourage user engagement.
Brand Consistency: Adhering to One You Lincolnshire’s brand guidelines was crucial. I carefully selected colors, typography, and imagery that complemented their existing materials while ensuring readability and clarity.
Complex Information Made Simple: To keep the content digestible, I designed visual trackers, self-reflection prompts, and goal-setting sections that allowed users to monitor their progress intuitively.
Results & Impact
The final workbook was well-received, providing an effective and user-friendly tool for individuals seeking to cut down on alcohol. It not only met One You Lincolnshire’s objectives but also contributed to its mission of improving public health through accessible and well-designed resources.
Conclusion
This project showcased my ability to take complex health information and transform it into a visually appealing, structured, and practical resource. Working on the Drink Less Workbook reinforced my expertise in health-focused design, branding, and user engagement—all while delivering a meaningful impact.
Additional Assets
